How we work
Assess the problem.
Build the system.
Review the results.
We start with an assessment, agree on the work, then build and maintain the system. Here is what each stage includes and how the ongoing service works.
1. The TearDown
The TearDown is an assessment of how your business operates and how customers find you. We review how inquiries arrive, how work gets done, how payment is collected, and where information or follow-up is missing.
We look for opportunities to increase earnings, reduce unnecessary costs, and save your time. Matthew brings close to thirty years of operating experience to that review. The assessment helps us decide which changes are worth pursuing, including whether you need a new system.
2. The Blueprint + Signal plan
Within about 48 hours of the TearDown, you receive a written Blueprint. It explains the recommended operating changes, what we would build, what it costs, and what is outside the scope.
The Blueprint labels projected benefits as estimates and shows the inputs and assumptions used to calculate them.
The Signal plan covers how customers find and reach your business. It identifies problems in your online presence, recommends corrections, and separates any additional work that needs its own scope. Matthew reviews both plans before you receive them.
3. The build
Once you approve the scope, we start with the highest-priority system. The full build typically goes live in about three weeks. Timing depends on the work and the access it requires.
We configure the system around your workflow, message wording, customer policies, and staff responsibilities. Testing includes the normal work and the exceptions it needs to handle.
4. The Owner's Report
Each month, you receive a report of what the systems handled: inquiries answered, estimates followed up, appointments rescheduled, and other activity relevant to the build. It includes problems we noticed and changes we recommend.
You know your numbers. We show you the activity. You decide if it is worth the cost.
Fees and the ongoing service
The TearDown is a paid assessment; we explain its fee and scope before you book it. An agreed build has a setup fee, followed by a monthly fee for running, monitoring, and improving the system.
Some businesses need one system maintained. Others need broader operating support, including reporting and regular discussion of decisions. The assessment helps us agree on the appropriate scope.
We work with a limited number of businesses in each industry so we can understand their operations and give the work enough attention. We take on work only when we expect it to be worth at least twice its cost, based on your numbers and the assumptions in the assessment.
The ongoing service is month-to-month, without a long-term commitment. You can cancel if the work is no longer worth it to you. Your written agreement sets out the build and ongoing service terms. If we no longer see enough value in the arrangement, we will tell you.
Maintenance as tools and requirements change
We monitor the tools your system uses and review alternatives when they could improve the work. Changes within the agreed maintenance scope are part of the service and appear in your report. Additional work is scoped separately.
A new product does not automatically require a switch. We consider the result, reliability, cost, and disruption before recommending a change.
What you control
We build a custom asset for your business. The process and your data remain yours; the agreement identifies the deliverables and any third-party services they depend on. Accounts, access, and documentation should make the system understandable to whoever maintains it.
Ending our ongoing service is separate from cancelling the software the system uses. Required services still need to be paid for, and someone needs to handle maintenance. Over time, you may choose to run more of it yourself or continue with help from someone who knows your business.
Start with a conversation.
Tell us what you want to improve. We’ll discuss whether a TearDown would be useful and explain the next step.